Cybersecurity: What Small Business Owners Need to Know

 

Cybersecurity is becoming a prolific problem as the digital world continues to grow.  Because more and more small business are experiencing a digital transformation and moving online—or existing solely online, protecting your business and customer information from online hackers is a necessary precaution. Cybersecurity starts with you, the small business owner, and the employees who work for you.

Read More

The Changing B2B Buyer Journey: Removing Friction from the Sales Process

 

It’s no secret that the business-to-business or B2B buyer journey is quite different from the business-to-consumer or B2C journey. One common truth that both B2B and B2C businesses share, however, is the need to know their customers and engage with them in the right ways throughout the entire sales process.

Read More

Understanding the New Tax Environment for Small Businesses

 

Intended to drive economic growth by adjusting certain tax structures for businesses, the new law is already impacting the way small businesses operate now and how they might operate in the future. Let’s explore a few of the main effects.The Tax Cuts and Jobs Act (TCJA),

Read More

Must have CRM Features for Small Businesses

 

 

This list is a must read if you are a business owner and you have decided that it is time to look into a better way to manage customer and prospect relationships. Don't let opportunities fall through the cracks. 
Read More

4 Benefits of Using a CRM for Small Businesses

 

How can your business benefit from using a CRM?

There are many things a CRM can do that should get marketers, salespeople, or business owners pretty excited! Here’s how a CRM can make you a more effective marketing and sales machine...

Read More

Small Business Guide to CRM

 

“Customer relationship management” or CRM can sound intimidating to small- and mid-sized businesses. After all, if your company only has a handful of customers, why do you need a dedicated process or system to keep track of them? A few spreadsheets and rules of thumb will do just fine.

Read More

7 Must Have Apps for Small Business Owners

 

These apps will save you time, make you smarter and more efficient. Ok, here goes! Our seven latest favorite apps for small business owners. Well, anybody really...Links are at the bottom. 
Read More

The Cost of Saying Yes: Defining your Ideal Client

 

Defining your ideal client leads to better engagements and ultimately more business, the kind of business you want. Find out the potential costs of saying yes to all prospective clients. 
Read More

Why Should Small Businesses Blog?

 

Blogging can seem like a daunting and time consuming task for small businesses, but as discussed in a previous post, it can help drive traffic to your website and bring customers through your front door.  How does this work? When customers have a need or a problem they

Read More

Are you attracting the right customers?

 

 

As a small business owner, it can be difficult to attract customers, especially the right customers. With a limited budget and even less time, how can a small business owner reach their intended customers? 

 

One of the most important tasks to any business is to

Read More
Some additional information in one line